Are you trying to grow your social media following?
Gaining new, authentic social media followers can be a challenge, especially in a time when it’s easy to pay to gain followers overnight. But buying followers is never the way to go, especially if you’re looking to increase engagement, convert customers or work with brands on sponsored content.
Now it’s getting easier and easier for people to spot who has a genuine following and who has purchased their followers. How do you gain true followers when most social media outlets are crowded? Keep reading to find out ways to organically get new followers.
The Best Social Media Tips
Getting organic social media growth can be difficult, but it’s worth the time and effort. Here are five great social media tips to gain more followers:
1. Post High Quality, Shareable Content
Social media is a crowded space, so people have high expectations when it comes to content. To get the most likes, shares and comments, you need to create high-quality content that people will respond to.
If Instagram is your outlet of choice, invest in good equipment or learn photo editing. For Facebook, share things that are funny and engaging. Videos are also popular on outlets like Facebook. Know what your target audience likes and give them what they’re looking for.
2. Engage With Other Accounts
Getting new followers is all about being active and engaging on the social media platform you’re trying to grow. So don’t just be a ghost on the platform, actively engage in what others are doing. Comment on posts that you admire and like or share content often.
3. Post Frequently and Consistently
If you want to gain followers you have to post frequently and consistently. You can’t post once a week and then disappear for months at a time. Social media algorithms determine who sees your posts, and many of them will punish you for not posting very often.
Try posting at least three times per week and keep up with posting. You can use a scheduling tool to post for you when life gets busy and you can’t be on social media in real time.
4. Use Hashtags
Hashtags are still a great way to get your content discovered by new users. The key to hashtags is to make sure they’re targeted, specific and relevant to your content. Don’t just use a hundred random hashtags and hope for the best.
Do your research to find out which hashtags are trending to get your posts in front of the most people.
5. SEO Optimize Your Content
Just like using hashtags, SEO optimizing your social media content makes you easier to find when people search online.
If you’re not sure how to get started with SEO optimized content, you can try a software platform that will help. This SEO software from SEOJet is an awesome place to get started.
Learn More Marketing and Blogging Tips
Just like building a blog or a business, getting organic social media traffic takes time and patience. You won’t have millions of followers overnight, but you will build a lasting network of followers who actually want to hear what you say, engage with your posts and share your content.