1. Common Social Media Marketing Mistakes
  2. Take control of your personal information
  3. 3 trends that can stimulate small business growth
  4. Content Optimization: The Key to Writing Content That Ranks Higher on Google
  5. 5 Easy Giveaways That Help Build Customer Loyalty
  6. 6 Innovative Examples of Technology in Marketing You Should Be Aware Of
  7. Top 5 Tips for Paying Off Debt Quickly
  8. Is A ‘Robo Advisor’ In Your Financial Future?
  9. Three tax savings strategies for a secure retirement to try right now
  10. 4 habits for fit finances
  11. Study finds small businesses have a big impact on the economy
  12. How to Promote a Self Published Book: 8 Pro Tips
  13. How to Measure the Success of Your Blog Strategy
  14. 9 Technical Writing Tips to Improve Your Skill
  15. 5 Undeniable Benefits of Email Marketing for Book Promotion
  16. How to Create Great Writing for Social Media Marketing Posts
  17. 7 Promotion Strategies to Promote Your New Content
  18. 10 Marketing Tools and Supplies You Need to Boost Business
  19. Tips for Measuring Marketing Effectiveness
  20. How to Find an Awesome Social Media Advertising Agency
  21. 5 Steps You Must Take When Starting a Business
  22. How to Create a Lead Magnet to Attract Clients and Boost Sales
  23. 5 Ways to Diversify Your Marketing Tactics
  24. 15 Social Media Tips for Small Businesses
  25. Top 10 Tips to Improve Customer Service in Your Business
  26. Top 5 Best Website Promotion Tips
  27. How to Improve a Website: Web Design Tips and Tricks
  28. How to Create a Blog People Will Read
  29. 10 Reasons All Businesses Need a Solid Social Media Marketing Campaign
  30. 8 Ways to Avoid the Most Common Logo Creation Mistakes
  31. The Difference Between Remarketing and Retargeting Advertising
  32. Types of Content Marketing: The Ultimate Guide
  33. How to Monetize Your Blog
  34. The Top Business Trends You Must Keep in Mind
  35. Should You Incorporate an SMS Campaign In Your Marketing Strategy?
  36. How to Protect Your Identity Online
  37. How Niche Markets are Using Social Media to Increase B2B Sales
  38. 5 Proven Strategies to Promote Your Ecommerce Website
  39. 9 Local Lead Generation Tips Every Entrepreneur Needs
  40. 5 Productivity Hacks for Writers
  41. Where To Find The Best Free Images For Blogs
  42. A Brief Guide to Taxes for Freelancers
  43. 5 Content Creation Ideas for Your B2B Blog
  44. 3 Tips For Writing Amazing Content For Your Financial Blog
  45. 9 Reasons Why You Need a Professional Web Designer
  46. How Answering Services Work (And Why You Need One)
  47. 5 Ways to Create More Data-Driven Content for Business
  48. How to Improve Your Credit Score Fast
  49. Affiliate Marketing for Beginners
  50. The 3 Easiest Solutions for How to Improve a Website
  51. How to Organize Your Online Content with a Writer’s Journal
  52. The 10 Most Overused Digital Marketing Buzzwords
  53. Why Brands Are Switching to Narrative Marketing
  54. Installment Loans: What Are the Benefits?
  55. 5 Super Cheap Promotional Items To Boost Your Customer Retention
  56. The Ultimate Budget Guide for Freelancers: Learning When to Save and When to Splurge
  57. Challenge Accepted: Issues Facing Legal Marketing Teams
  58. Simplify Your Life With These Money Saving Tips
  59. How Millennial Talent Is Driving Digital Media Growth
  60. 10 Tips for Driving More Traffic to Your Blog
  61. How to Grow Your Blog in 5 Simple Steps
  62. 8 Reasons Why Digital Marketing Is Important for Every Business
  63. Marketing Your Business Online: A Simple Guide
  64. 4 Tips for Creating a Viral Facebook Post
  65. How to Capitalize on Hot Button Topics With Your Marketing
  66. Writing Income Down This Month? Try These 5 Tips to Make More Money Online
  67. How to Build and Market an Affiliate Niche Site
  68. 5 SBA Loan Questions to Ask Before Getting a Loan
  69. How to Start a Successful Online Business
  70. Why You Should Encourage Employee Blogging
  71. Great Blog Apps That Will Help You Monetize
  72. How to Use Promotional Flyers to Increase Sales
  73. 5 Tips For Improving Your Business’s Web Strategy
  74. 5 Office Layout and Design Tips
  75. 5 Ecommerce Solutions for Small Business Success
  76. 8 Ways to Avoid the Most Common Logo Creation Mistakes
  77. Staring at the Screen: 5 Ways to Beat Writer’s Block for Good
  78. What to Consider When Choosing an eLearning Template
  79. The Best Ways to Manage Your Cloud Storage
  80. How to Increase Blog Traffic for Your Business
  81. How to Increase Blog Traffic for Your Business
  82. Security Alert! Don’t Leave Your Site (Or Your Customers) Vulnerable
  83. 7 Blogging Mistakes That Could Be Hurting Your Traffic
  84. Understanding the Writing Style for Your Brand
  85. 4 Tips for an Effective Website Development Project Plan
  86. Secrets to Creating a Visual Brand Identity That Sets You Apart
  87. A Guide on How to Be Charming in All Situations
  88. How Brain Training Games Boost Memory and Productivity
  89. The True Entrepreneur – 3 Tips for Your Success
  90. The 2018 Small Business Report [Infographic]
  91. 6 Website Must-Have’s for Small Businesses
  92. Tips to Help You Become An Entrepreneur
  93. 5 Smart Investment Management Tips
  94. The Top Content Marketing Trends Going Into 2018
  95. Great Blog Apps That Will Help You Monetize
  96. SEO Made Easy: How to Optimize Your Blog Posts
  97. How to Write a Compelling Logo Tagline
  98. Social Media Management for Realtors
  99. 10 Tips on What Makes a Good Website Design
  100. 8 Recruiting Solutions to Help You Find The Right Employees
  101. Entrepreneurs in unexpected places: How one Midwest city promotes diverse local innovation
  102. How to Set the Financial Goals that Grow Your Business
  103. How retailers can build trust and relevance in their communities
  104. Make 2018 the year of helping veterans
  105. Growing your business? These 3 financing mistakes can cost you big
  106. 3 Ways to Stay On Top of Your Taxes
  107. 5 Things CRM Software Does to Catapult Your Business
  108. The Best Ways to Use Equipment Financing For Your Startup
  109. 5 SBA Loan Questions to Ask Before Getting a Loan
  110. 10 Super Cool Unconventional Business Cards
  111. What Are My Business Loans for Poor Credit Options?
  112. 12 Local SEO Solutions That Will Help You Outrank the Competition
  113. How to Have the Smartest Home on the Block
  114. Time-saving tricks that save hours each week
  115. Small businesses have struggled to find funding: Not anymore
Monday, December 17, 2018
  1. Common Social Media Marketing Mistakes
  2. Take control of your personal information
  3. 3 trends that can stimulate small business growth
  4. Content Optimization: The Key to Writing Content That Ranks Higher on Google
  5. 5 Easy Giveaways That Help Build Customer Loyalty
  6. 6 Innovative Examples of Technology in Marketing You Should Be Aware Of
  7. Top 5 Tips for Paying Off Debt Quickly
  8. Is A ‘Robo Advisor’ In Your Financial Future?
  9. Three tax savings strategies for a secure retirement to try right now
  10. 4 habits for fit finances
  11. Study finds small businesses have a big impact on the economy
  12. How to Promote a Self Published Book: 8 Pro Tips
  13. How to Measure the Success of Your Blog Strategy
  14. 9 Technical Writing Tips to Improve Your Skill
  15. 5 Undeniable Benefits of Email Marketing for Book Promotion
  16. How to Create Great Writing for Social Media Marketing Posts
  17. 7 Promotion Strategies to Promote Your New Content
  18. 10 Marketing Tools and Supplies You Need to Boost Business
  19. Tips for Measuring Marketing Effectiveness
  20. How to Find an Awesome Social Media Advertising Agency
  21. 5 Steps You Must Take When Starting a Business
  22. How to Create a Lead Magnet to Attract Clients and Boost Sales
  23. 5 Ways to Diversify Your Marketing Tactics
  24. 15 Social Media Tips for Small Businesses
  25. Top 10 Tips to Improve Customer Service in Your Business
  26. Top 5 Best Website Promotion Tips
  27. How to Improve a Website: Web Design Tips and Tricks
  28. How to Create a Blog People Will Read
  29. 10 Reasons All Businesses Need a Solid Social Media Marketing Campaign
  30. 8 Ways to Avoid the Most Common Logo Creation Mistakes
  31. The Difference Between Remarketing and Retargeting Advertising
  32. Types of Content Marketing: The Ultimate Guide
  33. How to Monetize Your Blog
  34. The Top Business Trends You Must Keep in Mind
  35. Should You Incorporate an SMS Campaign In Your Marketing Strategy?
  36. How to Protect Your Identity Online
  37. How Niche Markets are Using Social Media to Increase B2B Sales
  38. 5 Proven Strategies to Promote Your Ecommerce Website
  39. 9 Local Lead Generation Tips Every Entrepreneur Needs
  40. 5 Productivity Hacks for Writers
  41. Where To Find The Best Free Images For Blogs
  42. A Brief Guide to Taxes for Freelancers
  43. 5 Content Creation Ideas for Your B2B Blog
  44. 3 Tips For Writing Amazing Content For Your Financial Blog
  45. 9 Reasons Why You Need a Professional Web Designer
  46. How Answering Services Work (And Why You Need One)
  47. 5 Ways to Create More Data-Driven Content for Business
  48. How to Improve Your Credit Score Fast
  49. Affiliate Marketing for Beginners
  50. The 3 Easiest Solutions for How to Improve a Website
  51. How to Organize Your Online Content with a Writer’s Journal
  52. The 10 Most Overused Digital Marketing Buzzwords
  53. Why Brands Are Switching to Narrative Marketing
  54. Installment Loans: What Are the Benefits?
  55. 5 Super Cheap Promotional Items To Boost Your Customer Retention
  56. The Ultimate Budget Guide for Freelancers: Learning When to Save and When to Splurge
  57. Challenge Accepted: Issues Facing Legal Marketing Teams
  58. Simplify Your Life With These Money Saving Tips
  59. How Millennial Talent Is Driving Digital Media Growth
  60. 10 Tips for Driving More Traffic to Your Blog
  61. How to Grow Your Blog in 5 Simple Steps
  62. 8 Reasons Why Digital Marketing Is Important for Every Business
  63. Marketing Your Business Online: A Simple Guide
  64. 4 Tips for Creating a Viral Facebook Post
  65. How to Capitalize on Hot Button Topics With Your Marketing
  66. Writing Income Down This Month? Try These 5 Tips to Make More Money Online
  67. How to Build and Market an Affiliate Niche Site
  68. 5 SBA Loan Questions to Ask Before Getting a Loan
  69. How to Start a Successful Online Business
  70. Why You Should Encourage Employee Blogging
  71. Great Blog Apps That Will Help You Monetize
  72. How to Use Promotional Flyers to Increase Sales
  73. 5 Tips For Improving Your Business’s Web Strategy
  74. 5 Office Layout and Design Tips
  75. 5 Ecommerce Solutions for Small Business Success
  76. 8 Ways to Avoid the Most Common Logo Creation Mistakes
  77. Staring at the Screen: 5 Ways to Beat Writer’s Block for Good
  78. What to Consider When Choosing an eLearning Template
  79. The Best Ways to Manage Your Cloud Storage
  80. How to Increase Blog Traffic for Your Business
  81. How to Increase Blog Traffic for Your Business
  82. Security Alert! Don’t Leave Your Site (Or Your Customers) Vulnerable
  83. 7 Blogging Mistakes That Could Be Hurting Your Traffic
  84. Understanding the Writing Style for Your Brand
  85. 4 Tips for an Effective Website Development Project Plan
  86. Secrets to Creating a Visual Brand Identity That Sets You Apart
  87. A Guide on How to Be Charming in All Situations
  88. How Brain Training Games Boost Memory and Productivity
  89. The True Entrepreneur – 3 Tips for Your Success
  90. The 2018 Small Business Report [Infographic]
  91. 6 Website Must-Have’s for Small Businesses
  92. Tips to Help You Become An Entrepreneur
  93. 5 Smart Investment Management Tips
  94. The Top Content Marketing Trends Going Into 2018
  95. Great Blog Apps That Will Help You Monetize
  96. SEO Made Easy: How to Optimize Your Blog Posts
  97. How to Write a Compelling Logo Tagline
  98. Social Media Management for Realtors
  99. 10 Tips on What Makes a Good Website Design
  100. 8 Recruiting Solutions to Help You Find The Right Employees
  101. Entrepreneurs in unexpected places: How one Midwest city promotes diverse local innovation
  102. How to Set the Financial Goals that Grow Your Business
  103. How retailers can build trust and relevance in their communities
  104. Make 2018 the year of helping veterans
  105. Growing your business? These 3 financing mistakes can cost you big
  106. 3 Ways to Stay On Top of Your Taxes
  107. 5 Things CRM Software Does to Catapult Your Business
  108. The Best Ways to Use Equipment Financing For Your Startup
  109. 5 SBA Loan Questions to Ask Before Getting a Loan
  110. 10 Super Cool Unconventional Business Cards
  111. What Are My Business Loans for Poor Credit Options?
  112. 12 Local SEO Solutions That Will Help You Outrank the Competition
  113. How to Have the Smartest Home on the Block
  114. Time-saving tricks that save hours each week
  115. Small businesses have struggled to find funding: Not anymore

How to Create a Blog People Will Read

Does it seem like you spend hours and hours each week reading blogs that fascinate you? And after you’re done, do you stare into space above your computer or phone screen, wondering what two cents you might have to offer the world?

Guess what: the world wants to hear your voice! The problem is that among so many millions of other voices, yours can be hard to hear. Creating a blog that people can actually find and that they’ll want to read can be challenging.

There are a few tips and tricks, though, that will make your blog stand out from the crowd. Keep reading to learn how to create a blog from idea to conception, and how to write blog posts to fill it with.

Choose Your Platform

When starting a blog, several platforms are available to pick from. You should pay attention to their features, support, and usability.

The big contenders are:

  • WordPress.org
  • Blogger
  • Tumblr

If you think your platform doesn’t matter, think again. Each has its own distinct features that you should definitely read up on before choosing your blog’s new home.

WordPress.org

WordPress.org is one of the most popular blogging platforms out there, thanks to its versatility. Here’s the deal with WordPress. There are two different websites: wordpress.org and wordpress.com.

WordPress.org is a blog-building platform on which you can construct your blog from scratch, pulling from over 55,000 plugins. It’s free to use, but you will have to pay for a domain name and hosting.

You can do this through WordPress or through a second party. Learn more about hosting options on Bluehost, a hosting service that offers everything from email accounts to 24/7 online support. WordPress.com, on the other hand, is the hosting service created by the same founder of wordpress.org.

Blogger

Blogger is an awesome option for those who aren’t super techy. If you don’t want the hassle of building your own blog from scratch, Blogger is probably for you. They have plenty of nice templates to choose from, and anyone with a Google account can comment on your blog posts.

The downside to Blogger is that it’s not updated as regularly as WordPress. That means fewer theme rollouts and bug fixes.

Tumblr

If you want to add a social element to your blogging experience, Tumblr is the way to go. When you sign into the site, you’ll be faced with your own personal feed of posts from blogs you follow. Tumblr amasses them for you in one convenient newsfeed, so you don’t have to hunt all your favorite Tumblr blogs down to stay updated on their content.

Tumblr also makes it super easy to interact with your blogging community. You can like or reblog other people’s posts, either adding them to your own favorites folder or posting them on your own blog.

They also feature really clean, simple themes that can come off as artistic or as professional as you’d like.

Domain and Hosting

If you’ve chosen to go with wordpress.org, you’re going to need to get external hosting. Blogger and Tumblr will both host your blog right on their platform.

Once you’ve got your hosting all squared away, you’ll want to get your own domain name. Although most blogging platforms will give you a webpage address, it’ll usually be a spin-off of their website name, such as thisisanexample.blogger.com. If you want a normal domain, like yourname.com, you’ll need to pay a hosting service.

These can cost anywhere from $10-$1,000,000 monthly (really). The higher demand there is for your domain, the more it’ll cost you to keep month to month.

Sticking to your name is usually a good idea. It allows for more personal branding, and will usually be on the extra low end of this cost spectrum.

Consider Design

Once you’ve signed up for all the services and platforms you’ll need, you can start to design your actual blog! Each blogging platform will offer a selection of free themes to base your blog on, but you’ll also be able to find some third party themes out there if none of them suit your fancy.

Using a minimal design is usually a good go-to since that design style makes a blog easy to navigate. If minimalism isn’t your thing, just be sure to create clear-cut navigation through your blog to ensure your readers won’t get lost.

Pick Plugins

WordPress has a whole host of user-created plugins that you can choose from to add to your blog. You can find contact forms, password protection, and even SEO optimization to your blog simply and easily through plugins.

Blogger features plugins like this as well, but Blogger hosts them. They offer a more limited selection, but installing them is super user-friendly. You can literally drag and drop your Blogger plugins into the spots you want them on your site, making it easy as pie to add diverse elements to your blog.

Tumblr offers the least in the way of plugins. Their plugins are built into different themes, so you won’t be able to customize your readers’ experience much. They do offer plugins for your newsfeed experience, though!

Write Your Copy

Your platform is chosen, accounts are made, and your blog is finally designed to your liking. Before you add content, consider writing some compelling copy to introduce your readers to your little corner of the internet and let them know how to get in touch with you.

On your about page, tell your readers a little bit about yourself, where you come from, and what your interests are. Readers love when they feel like they know the person on the other side of the screen, so don’t be afraid to get personal!

Add a picture so they can put a face to the name, and tell a little about your blogging niche, so they know what to expect from your content.

On your contact page, include your email address, but never your personal phone number or address. After all, your site will be public!

Invite readers to get in touch to discuss your content or anything else that may strike their fancy. Building an online community is one of the best perks of blogging. You’ll definitely get some emails from new friends wanting to talk about the ideas you’re sharing that week.

What to Write About

Now it’s time to get to the nitty gritty: actually writing your blog posts. If you’re scratching your head wondering what to write about, pull out a piece of paper and a pen.

Write down ten things you know anything more than the average person about. You don’t have to be an expert on a topic to write a blog post. In fact, it’s this sort of thinking that keeps so many bloggers in the dark, feeling unqualified to share their ideas.

You are qualified to share every idea you have, every day. You’re not claiming expertise, but you are claiming your own experiences. Own them.

After you’ve got your list of ten things you know something about, break it down even further. Think of three potential blog posts you could write on each topic.

For instance, if you wrote “photography” as one of your ten areas of knowledge, you could break that down into:

  • Choosing your first DSLR camera
  • How to shoot in manual on your DSLR camera
  • A guide to composing beautiful images

See? It’s that easy. After this exercise, you’ll have thirty–count ’em–thirty blog posts waiting to be written.

Starting a blog can be intimidating, but just remember that it’s your space to share your ideas.

Add Visuals

If you put “photography” on your list of ten areas of knowledge, like in the example above, you’re lucky. Not everyone has that skill, and finding engaging visuals for your blog can certainly be a challenge if you’re no good behind a lens.

Plenty of free stock photography websites are out there that will allow you to use images royalty-free. This is a great option for the beginning blogger who basically just needs content to get up and running.

Once you (and your readers!) fall more and more in love with your blog, though, these won’t feel good enough anymore. This is because they’re not necessarily specific to you, your brand, your voice, or your content.

Luckily, smartphones nowadays grow better and better at taking professional-level photos at a fraction of the cost of professional cameras. If you don’t have the interest in getting into photography, stick to providing your own visuals using your phone.

It’ll feel more personal for your readers, and will even probably spur new content ideas for you!

Create a Blog Today

Hopefully, you’ve learned enough blogging for beginners tips and tricks here to open a new tab and create a blog right away. Before too long, your blog will be read by so many people that you’ll be able to host paid advertisements!

Want to learn more about how to run a successful blog? Check out our other content strategy articles. We love to share knowledge that helps bloggers like you reach their writing goals!

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